At Despierta, we’ve always believed that access to help should never depend on the time of day—or whether someone knows where to start. Every week, we receive calls and messages from Latina women across Charlotte looking for guidance, safety, support, and hope. Some are navigating motherhood, others are facing urgent challenges like domestic violence, or simply trying to find a doctor who speaks their language.
To meet this growing need, we created Luz—our new AI-powered resource line, available 24/7 via WhatsApp and fully in Spanish.
Luz means “light,” and that’s exactly what we hope to bring into the lives of the women we serve.
With Luz, women can:
🌼 Instantly access reliable information on health, housing, legal support, and more.
🌼 Find the right services at the right moment, even in the middle of the night.
🌼 Ask sensitive questions and get answers with dignity and confidentiality.
Whether it’s a mother looking for mental health support, a student asking about scholarship help, or a woman seeking safety from abuse—Luz is there, guiding her toward trusted help, in her language, when she needs it most.
Launched on March 8—International Women’s Day, Luz is more than just technology. She represents our deep commitment to the women of our community, to innovation that cares, and to the belief that every woman deserves to feel seen, heard, and supported.
Thanks to Luz:
✨ More women will get the help they need without barriers.
✨ Our team can respond more quickly to urgent, complex cases.
✨ Despierta is leading the way in tech-powered equity and access for Latina women.
📲 Luz is ready to chat now! If you or someone you know needs support, send a WhatsApp message to 980.689.3766. Please share Luz with your networks, your neighbors, your tias and primas. This is how we grow together.
At Despierta, we’re building a future where no woman feels alone. With Luz, that future starts today.